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MY NAME IS RACHID DE WIND. I AM A PHOTOGRAPHER, WEB DESIGNER & GRAPHIC DESIGNER CURRENTLY RESIDING IN THE HAGUE. MY LIFE IS JUST A LONG EXPOSURE.

Let it shine

Preping for an outdoors shoot with the gorgeous Daniëlle

Principles of User Interface Design


“To design is much more than simply to assemble, to order, or even to edit; it is to add value and meaning, to illuminate, to simplify, to clarify, to modify, to dignify, to dramatize, to persuade, and perhaps even to amuse.” - Paul Rand

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The Three Basics of Exposure and Photography

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9 Steps To Mastering Photography

Mastering photography is simple and hard at the same time. It’s simple because it mostly comes down to practice, hard work, and a thirst for knowledge, but it’s hard because not everyone has what it takes. I would liken it to any other art form, whether you use a paintbrush, or a musical instrument; it takes a lot of talent to become good. This is the sort of talent that you either have, or don’t have, because much like you can’t train a terrible voice to sing, you can’t train a poor eye to see. And that’s what photography is really, it’s seeing something that others miss, and capturing it in a photo.

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Continuum Resonance Video: Getting to the right idea

Where do new ideas come from? This short film demonstrates how design strategists identify the right ideas. It was produced by the global innovation consultancy Continuum.

Lighting for Dark Skin Tones

Photographing Someone With Dark Skin

In this episode we show you how using a bigger, higher power fill light will help fill in detail when taking photos of someone with brown skin tones. It’s always better to add contrast and darken your shadows in photoshop so you don’t lose information in the shadows. This way you can be sure you’re getting the best exposure since light colors reflect light and dark colors absorb it.

The Best and Worst Focal Lengths for Portraits

Why Focal Length is Important

Getting a good portrait is not all about gear, but it is important to know what a difference using the right focal length can make.

In general here goes: The longer focal length you use, the better a person will look.

This is not an absolute, as few things are in life, but as a guide it will help.

Looking At Your Favorite Selects After A Shoot On Your Computer

Looking at selects after a shoot is a lot like going to see a comedian at a comedy club. 

When you go to a comedy club, the comedian is hilarious! You have a great time and so do the people you go with. He’s so good that you remember him a few days later. You decide to search for him and see his best material online. You show your friends while you watch and then, for some reason, you realize it wasn’t as funny as you remembered when you were there. 

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10 Colors That Faded Away

But with Photoshop, we can bring them all back, digitally of course. Time to add some new swatches, these colors are wonderful.

Making Your Images Look Great

There are a lot of options to check when you are editing your images. Choosing the right ones will make sure your images will look great no matter where they are viewed.

In this episode we cover 16bit vs 8bit and colorspace. These may sound boring, but they do make a big difference in your final image.

Starting with a lot of information

Be sure you are shooting in RAW! You want to start off with the most info possible and then work your way down.

Here is a decent workflow ->

  1. Shoot with your camera in RAW mode. If your camera does not have RAW, choose the FINE under the JPG settings.
  2. Import into Lightroom or aperture – these programs will read your RAW files.
  3. Edit your image in Photoshop – 16 bit mode, ProphotoRGB or Adobe RGB 1998
  4. Save a copy of your image as a .PSD file – this will allow you to have layers so you can edit the image further later if you decide to.
  5. Save another copy of your image for the web using FILE-SAVE FOR WEB AND DEVICES from Photoshop. Be sure it embeds the color profile SRGB and is around 80 quality.
  6. Upload to the internet!
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